AWJ Newsletter: Three Cultures. One Tradition.

AWJ Newsletter: Three Cultures. One Tradition.

American West Jewelry by Carolyn Pollack inspired Heritage

What is New Mexico known for?

New Mexico proudly—and rightfully—claims the oldest recorded history in what is now the United States. Native Americans flourished here for centuries before the arrival of Hispanic explorers and, much later, Western settlers. All early settlers have contributed from their cultures—women and men equally—to create the hearty blend New Mexico now offers. It is the courageous Cowgirl that American West Jewelry honors through our collections. 🐎

Cowgirls of the American Southwest

 The unique traditions and stunning landscapes of New Mexico have long attracted women of an adventuresome heart. Some are well known—while most remain unsung heroines. We recognize artist: Georgia O’Keeffe, patron of the arts: Mabel Dodge Luhan and Standard Oil Heiress style icon: Millicent Rogers, we celebrate her style here with Turquoise Bracelets. New Mexico history is told in many Santa Fe Museums, including Georgia O’Keeffe’s, near the historic Plaza in Santa Fe. 🪶

All were possessed of a pioneering nature that drew them to the blue skies and sweeping vistas of the high desert. It is this spirit of quest and adventure that informs and inspires the design of American West Jewelry. 🩵

We celebrate that glorious gift of individuality in every piece of jewelry. Drawing on the diversity of our multicultural heritage. We design artifacts that reflect our close connection to Mother Earth and the Southwest. Jewelry that respects and honors the spark of the free-spirited, emboldened women who wear it. We imagine jewelry as art— a long way of life here. 🦅

Join us as we journey through the Southwest 

We are on a mission to create heirloom pieces that empower women. Bonding them across all cultures and down through all generations—grandmother to mother to daughter. Jewelry that will live on in families and create a lore of its own. What is in New Mexico? Legendary keepsakes ~Designed for you in the Land of Enchantment. 🏜️

Keepsakes, Designed for you in the Land of Enchantment

It’s always Birthday Party & Anniversary Celebrating Season

We are stocked up with what you love! The Arrowhead & Classics Collections are back! So, shop for your most wished for Western styles and gemstones. Gallop over, since we know these will go out the barndoor fast. Ready, Set SHOP Now for the Parties in the New Year. Every Cowgirl & Cowboy wants to show off in Southwest style! And, be ready with gifts for loved ones! 🤠 

 Southwestern Gifts for your loved ones

Designed in Albuquerque New Mexico, the Land of Enchantment!

Get a feeling for the legend and lore of the Southwest ~purchase your own Sterling & Turquoise Jewelry from AWJ and experience a little part of the Land of Enchantment for Yourself! 🩵

Sterling Silver and Turquoise Jewelry

Happy Trails, Laura ~Your Personal Shopper Stylist 


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